Are YOU THINKING yourself to recession?
There’s a funny thing on how the human mind works: You get what you focus on. In other words, if you begin to look at all that’s BAD in the world, life will become quite terrifying after a while. And reversely, if you concentrate on all that’s good and positive about life, you will find yourself being more hopeful than before.
As such, one might say that how you feel won’t change what’s going on in the world.
And one would be WRONG in saying so.
True, your positive viewpoint won’t necessarily influence the world at large, but it most definitely affects what happens TO YOU.
Good things happen to those who expect them and therefore LOOK for them also.
Good things don’t usually happen to whomever is certain they cannot occur, as he isn’t even LOOKING.
It is also important that you don’t begin to believe in negative generalizations, as those are not truthful as a general rule, but only base on some specific incident of disappointment.
Let’s look at one right here:
“Businesses looking for new contract cleaning are solely interested in getting as cheaply as possible”
Really? EVERY single business in this world is solely interested in the lowest price? They accept the lowest bid no matter how many negative experiences they’ve had doing so in the past?
I don’t think so…
Look-a-here: Just because so MANY businesses today do not hold cleaning work in high appreciation, and just because the majority of cleaning customers today are looking for the cheapest quote…
…does that mean that ALL are like that? That NOBODY is interested in quality work? That no-one has the ability and willingness to PAY WELL for a cleaning job well done?
I don’t THINK so…
Generalising oneself to hopelessness is a common ailment these days among cleaning entrepreneurs. We get to hear so many negative things about the industry, the majority of customers seem to be interested only in the cheapest cleaning quote, and the ease with which they complain appears to give a bleak picture of the desirability of our work and know-how.
But the truth of the matter is this:
When the economy is tight, businesses become much more aware of the QUALITY of cleaning.
That’s how it is with everything. The old saying is that if you’re poor, you cannot afford to buy anything of bad quality, as you want VALUE for your money.
And so it is with businesses, especially so in economic downturn like the current one.
Some businesses. Not all. Not the majority.
But true enough, there are some really great customers to be found today if you offer quality of cleaning rather than the lowest cost.
However, here’s the thing: You need to LOOK for those good customers. Not just wait and hope, but to LOOK for them. Actively and in a very special way.
If you want to know how, read this article: Cost and results of passive versus active methods of finding prospective clients
And keep a positive view on your ability to find better and more appreciative contract cleaning customers!
P.S. Our domain name has changed, so just in case you happen to try to log onto any page on our blog that does not open, go to http://www.cleaningcustomers.com/ and see the link directory from there!
